Posts belonging to Category Marketing Tactics

Marketing Tactics: Advertising Billboards

Have you ever considered advertising billboards for your business?  Many have over the years and have found this to be a very successful way in advertising their business, products or website. Some people refer to this as hoarding boards or advertising hoardings.  Whether your business is located in one city or nationwide advertising billboards is [...]

Marketing Tactics: b2b Marketing Techniques

Every business owner knows how the economy right now is affecting their business.  Sales are lower and more competitive than ever.  During these trying times you can use your b2b marketing budget more effectively.  Your sales may be cut in half but that still means half of your customers are continuing to buy.  The key [...]

Promotional Marketing

During this economic downturn the economy can have a major influence on your business, promotional marketing can still be effective.  Many companies prepare for a loss in sales and ways to cut costs, while one of the first departments that are cut is from their marketing department.  This is one area that should not have [...]

How to Market Your Small Business with Promotional Merchandise

Years ago purchasing promotional merchandise was fairly simple.  There were not alot of catalogue choices and the products were limited.  The promotional manufacturers only dealt with distributors of their products.  Overall the system performed well with speedy service, fair pricing and dependable delivery dates.  There were only several hundred distributors years ago. The promotional merchandise industry [...]

Exhibiting At Trade Shows

Alot of small businesses find that attending trade shows are important to grow and market their business.  Attending a trade show gives the small business owner an opportunity to show their existing or new product lines that consumers can see and feel, meet new potential customers and increase their sales. When attending trade shows you [...]

Pens and Pencils for Company Giveaways

How to choose the right promotional pen for your next company event. Since there are so many choices in the market today how do you know which pen is right for you.  BIC has been the number one ballpoint pen manufacturer for more than 50 years.  BIC not only manufacturers pens but also offers stationery, [...]

Choosing Promotional Bags or Totes for Coporate Giveaways

Promotional bags and totes are popular giveaways for companies, organizations and schools. There is a large variety to choose from like backpacks, duffels, drawstring, sling, messenger, portfolio, tote and eco friendly bags. You can customize them with screen printing, embroidery and even debossing on some. If you’re searching for that perfect promotional item that will [...]